If you've been in business for a while, it's very likely that you've had clients ask "Can you recommend a place that...?" When this happens, how do you handle it? How seriously do you take this question?
I was talking with a colleague of mine, a fellow print industry professional and she was telling me about a conversation she had with one of her clients. The client was looking to redo his business cards and he told her he wanted something off the wall amazing but he didn't want to spend any money. She responded "Business cards are like hookers, you can have amazing or you can have cheap but you can't have both."